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The Evolution of the Personal Data Protection Act Thailand  and Its Impact on Local and Global Businesses

The Evolution of the Personal Data Protection Act Thailand and Its Impact on Local and Global Businesses

Introduction The  Personal Data Protection Act Thailand (PDPA) has rapidly become a crucial regulation shaping data protection practices in the region. Implemented in 2022, Thailand’s PDPA aims to protect the privacy rights of individuals by setting clear obligations...
Navigating AI Video Surveillance in Retail: A Global Privacy Perspective

Navigating AI Video Surveillance in Retail: A Global Privacy Perspective

Introduction In the rapidly evolving retail landscape, artificial intelligence (AI) has become a pivotal tool in enhancing customer experience and optimising store operations. From tracking customer behaviour and demographic analysis to monitoring employee...
Navigating the New Landscape: Understanding Thailand’s PDPA Cross-Border Transfer Rules

Navigating the New Landscape: Understanding Thailand’s PDPA Cross-Border Transfer Rules

Introduction As of 25 December 2023, Thailand’s strides towards robust personal data protection continued with the release of pivotal subordinate regulations under the Personal Data Protection Act B.E. 2562 (2019) (PDPA). Published in the Government Gazette, these...
Safeguarding Personal Data under Thailand’s PDPA: A Comprehensive Guide for Data Controllers

Safeguarding Personal Data under Thailand’s PDPA: A Comprehensive Guide for Data Controllers

Introduction As the Thailand economy rebounds, the protection of personal data remains the cornerstone of trust between individuals and organisations. Thailand’s Personal Data Protection Act (PDPA), echoing global data privacy concerns, establishes stringent...